The 5 Leadership Lies CMOs Tell Themselves

You're not a bad leader. You're just believing your own PR.

I‘ve sat in enough executive sessions to recognize the pattern: smart people, decent intentions, and a whole lot of self-deception dressed up as strategy. We tell ourselves stories to survive the chaos. The problem? Those stories are killing our teams.

Here are the five lies I hear most often and the truths that’ll make you a better operator if you’re br…